On the spot
advertising
Amplify your brand with our omnichannel, location-based advertising solutions
On the spot
advertising
Strengthen your brand with our omnichannel, location-based advertising solutions
Welcome to mJourney
Where media and precision meet in location-based advertising.
As a managed service provider, we develop smart, targeted location-based advertising solutions at the intersection of technology, data, and media. Leveraging the latest media and targeting technologies, mobile device synchronization and a deep understanding of consumer behavior, we help you connect with your audience in a personal and relevant way.
This is how we turn your objectives and our years of experience and expertise into tangible value, measurable results, and long-term impact.
Measurable
business outcomes
With our location-based advertising services, we ensure that your brand’s message reaches the right audience, at the right time, through the right media channel, and in the right place. You’ll gain access to measurable KPIs from the offline world, such as Store Visits and Cost per Store Visitor, along with the first evaluated data, such as ROI based on visitors. We make all of this transparent through a real-time dashboard. Fully transparent, cookieless and GDPR-compliant.
Advanced solutions for channels and location
With our various media channels and location-targeting tools, such as Footfall Measurement, DOOH Sync, retargeting, and GPS-based precision, we are able to deliver next-level performances with the generated audiences.
Data, technology & AI
Today’s world is empowered by AI solutions. But without the skilled professional, an AI tool remains just an instrument. The best results are achieved when a skilled specialist knows how to unlock AI capabilities to their fullest. Over the past few years, our experienced team has developed the industry-leading technologies and has co-piloted various AI solutions to ensure and elevate the quality and performance of your success. We deploy AI automation tools to accelerate and simplify our AdOps processes, combining advanced technology with true craftsmanship.
Recent cases
- Digital innovation with great customers
Dennis Lensen new Head of Media Investment
As of May 1, Candid has appointed Dennis Lensen as Head of Media Investment. In this role, he succeeds Michel Frank (64), who has decided to leave the company after a valuable period at Candid.
Lensen will be responsible for the strategic and operational management of all media investments for Candid’s agencies and its proprietary products, RLVNT and mJourney. Dennis Lensen, who has been with Candid since 2019, previously served as Digital Trader and Head of Product Development & Innovation. In his new position, he will report to Auke Boersma, Chief Commercial Officer at Candid: “Over the past few years, Dennis has proven himself as a driven innovator and is uniquely capable of shaping our strategic transition to AI-driven media investment management. We are grateful to Michel for his valuable contributions and wish him all the best,” said Auke Boersma.
Rudiger Wanck, CEO of Candid, added:”Dennis’s appointment aligns perfectly with Candid’s development, in which we use technology and AI to remove complexity for our clients, enabling their brands to grow faster. By simplifying processes, integrating data, and leveraging AI, we can continuously develop faster and more effective media investment models for our clients.”
As Head of Media Investment, Lensen will play a key role in further developing media investment management at Candid. He will work closely with Candid’s media agency STROOM and its proprietary media products RLVNT and mJourney in the Netherlands and the UK. Dennis Lensen commented: “In a time of ongoing economic uncertainty and a rapidly changing media landscape, flexibility is not a luxury but a necessity. The further digitalization and rise of AI allow us to continuously optimize our clients’ media investments. Combined with our growth mindset, we are ready not just to anticipate change, but to lead it.