“The digital audio campaign we developed together with mJourney, Talpa, and our creative agency Happy Horizon exceeded our expectations. Thanks to smart targeting and the commercial’s narrative, human approach, we managed to capture our audience’s attention in a compelling way. The impressive 96% completion rate and broad reach demonstrate that audio is a powerful medium to inspire people and drive action. This approach not only boosted awareness for Utrecht, but also strengthened our connection with (potential) visitors.”
